December 2008

December 30, 2008

5 Departures, 4 Arrivals, 1 Year

One of the greatest joys we have is being able to share a piece of our lives with others. Indeed, one of our missions is to put a personal face on what is often considered an impersonal business.

December 23, 2008

Avoid Sitting on the Redesign Fence

In one of our first meetings during which we discussed potential designs for their website, Flying Circle Bags (FCB) divulged that they've gone through at least three pretty radically different logos in their nearly 18 years. As FCB owner Jimmy Chittim likes to say, there's no bad time to change a logo. That's an attitude we love to see, because there truly isn't ever a bad time to re-evaluate the effectiveness of any of your marketing tools.

December 15, 2008

When Content is Mightier Than Placement

I've always been a big fan of Berkeley Breathed's Bloom County, the comic strip that introduced Opus the Penguin and taught us that 12-year-olds could find humor in subtle political satire. One of my favorite quotes from the strip, uttered by Opus himself, was "You can lead a yak to water, but you can't teach an old dog how to make a silk purse out of a pig in a poke."

December 15, 2008

Scope: A Little Goes a Long Way

I wasn't at work last week, I'm sure you all noticed. Instead I spent the week in Austin, attending a four-day workshop series called UX Intensive, hosted by Adaptive Path.