Fresh Roasted

February 1, 2010

Psychology of Color

One of the more important decisions to be made when designing your website is choosing color. Color plays in integral role in the impact your site has on visitors. To be sure to make a positive impact, consider learning a bit about the psychology of color.

January 4, 2010

Isolating a Logo Using Layer Masks

Not all site designs are easy; some, you have to work for. And by some, I mean all of them.

Recently, I had to work out a problem with a site showcasing logos on a black background. The problem was the logo files I had were JPEGs of each on a white background. Laying out these white rectangle logos on the black background just wasn't working for me—not a good look. So I came up with a Photoshop method to cut the logos away from their white backgrounds, thus making them usable on any color background. I assure you this method works better and more often than other traditional isolation techniques, magic wand included.

November 30, 2009

Inspiration

I used to think "inspiration" was for people with no "imagination." I thought people who were inspired all the time were just too cool for school; you know the type—talking on a bluetooth headset while jogging to Jamba Juice at 5 a.m. So, I would say, let them have their inspiration, and I'll stick to going it alone, just me and my imagination.

October 27, 2009

Uses for Photoshop's "Canvas Size"

I'm constantly finding better ways to do things, ways to create a smoother and more efficient work flow. Recently, I've had two epiphanies relating to Photoshop's Canvas Size.

August 26, 2009

Fresh Crap! What I've Learned About Print

This week's newsletter is about going "Back to School," so I'll start with a short bit about school.

It wasn't long ago that I was in school. It's interesting to me that I've spent two-thirds of my life in school, the majority of my time up to this point. But a person twice my age has spent two-thirds of his life out of school, his time defined by what he's done since. It's a funny thing to think about—school becomes less relevant as you get older, to the point that school has almost no relevance to a person in their 90s. Crazy.