Tools of the Trade

5 Quick Tips for Effective Networking

Posted by Art Williams on August 10, 2011

Being in charge of driving new business around here, I go to a lot of networking events. Here are five networking tips that come from a couple of books I’m reading, other experienced networkers that I know, and speeches I’ve heard recently. While none of these ideas are original to me, or my sources for that matter, these five are the most important based on my own experiences.

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creativity

Handmade in a Digital World

Posted by AMac on August 02, 2011

I'm sure many of you can think back on a time when computers weren't a part of everyday life. Unfortunately, I don't have those memories. Often times I daydream about how my career might have shaped up had I been born in 1965, rather than 20 years later.

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Custom Web Design: Webinar Promo

Posted by AMac on July 26, 2011

At the top of the Digett home page we have a rotating promo area which allows us to promote important content elsewhere on our website. As creative director at Digett, it's my job to design these promotional graphics; and while doing so, it's important I keep a few things in mind.

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How to Create a Repeating Background Image

Posted by AMac on July 19, 2011

Often times in web design we have the need to create a repeating background image. This can be simple or fairly complex depending on the type of background that needs repeating. I've developed a method for creating such images with ease.

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How to Make a Cinemagraph: Tutorial

How to Make a Cinemagraph: Tutorial

Posted by AMac on July 12, 2011

This is a tutorial on how to make a cinemagraph. I've been intrigued by the growing popularity of these cinematic photographs and I spent some time making a few myself and documenting my approach. Let's start from the beginning, shall we?

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Convert Facebook Visitors to Likes

How To Convert Facebook Visitors to Likes the Easy Way

Posted by Art Williams on July 07, 2011

A lot of businesses and organizations have taken the first step and created a Facebook Page. The next step is usually to invite all of your friends to “Like” the page. This usually results in all of 15 “Likes” total. Next you implement a plan to drive a ton of traffic to your Page and it seems to be working, but only a tiny percentage care enough to click that little “Like” button.

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Tips to get more people reading your website copy

5 fool-proof ways to get more people reading your web copy

Posted by Valarie Geckler on June 16, 2011

Do you ever wonder if your customers actually read all the copy you worked so hard to write for your website?

While you can’t force your website visitors to read what you’ve written, there are several tips and tricks you can follow that will increase the readability of your text and lure readers in.

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Photoshop Tutorial: 3D Text in Web Design [Video]

Posted by AMac on June 01, 2011

While designing artwork for Digett's latest whitepaper download, I developed a unique technique for creating believable 3D text. In this video, I'll run through a quick Photoshop tutorial on how you can use my technique to add beautiful typography to your next web design.

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What is an RSS Feed?

Posted by Amy Peveto on May 23, 2011

RSS, or Rich Site Summary, is a way of delivering regularly updated content (such as blog articles and news) to a single location that a reader can access. More commonly referred to as Really Simple Syndication, RSS allows a reader to pull all of the Internet content they like into a single location: an RSS feed.

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