How to Create & Promote a Whitepaper
Are you having trouble generating leads on your website? You know that offering whitepapers is a good way to convert your visitors, but what exactly is a whitepaper? And how do you write and promote one?
How to Create & Promote a Whitepaper gives you all the information you need to turn your website into a lead generating machine. It includes:
- Brainstorming ideas
- Instructions for creating and optimizing your landing page and lead nurturing emails
- Steps to promoting your whitepaper online and offline
We’ve learned this process through trial and error, and are now passing our secrets on to you.