How to Create & Promote a Whitepaper

How to Create & Promote a WhitepaperAre you having trouble generating leads on your website? You know that offering whitepapers is a good way to convert your visitors, but what exactly is a whitepaper? And how do you write and promote one?

How to Create & Promote a Whitepaper gives you all the information you need to turn your website into a lead generating machine. It includes:

  • Brainstorming ideas
  • Instructions for creating and optimizing your landing page and lead nurturing emails
  • Steps to promoting your whitepaper online and offline

We’ve learned this process through trial and error, and are now passing our secrets on to you.