Posts about Market Targeting

Google has added another layer of complexity innovation to Adwords with a service called Remarketing, which allows you to automatically follow up with those who have previously visited your site.

Google recently announced something called the +1 Button. This feature will soon be available to all Google account users (including Gmail and Google Apps users) when logged into Google. Simply click the +1 Button when you find it on a website to promote that page, similar to how the Facebook Like button functions...

It used to be that lead generation involved expensive advertising, door-to-door solicitation or blasting direct mail to a desired demographic. These techniques have largely been shelved by successful organizations, since lead generation by way of effective content marketing has taken the stage as the single most important way for businesses to...