Like many folks, I've been spending some of my spare time over the last week watching the Olympics. Every four years, I say I'm not going to get caught up in it all; shortly after the opening ceremony, however, I find myself awake at 3 a.m., intently following the women's handball finals.
Recent happenings here have spurred me to consider the above question anew. Indeed, our firm was recently informed that a site we designed won an award from the Greater San Antonio Builders Association: the 2008 Summit Award for Best Website for a Builder.
Strictly speaking, this type of award is a low-risk proposition for Digett. We didn't have to make a formal submission—which means we didn't have to prepare entries, pay a hefty submission fee, and spend time and money attending a banquet just to see if we won. The award wasn't even given by our industry.
Many awards competitions, however, require that type of investment and offer no promise of return; you just can't guarantee a win will directly drive new clients to your door. Still, before you spend your money and time elsewhere, consider what these competitions may offer:
Last week, I received a direct mail piece from a local car dealership informing me the Honda Element I currently drive is in high demand. Shockingly, they wanted to buy my trusty wagon and put me behind the wheel of a shiny, new car—at an unbelievable price, of course.
We frequently field questions from clients related to email campaigns. What makes a good subject line? How do you get readers to click-through? There's a lot of factors that go into a successful email campaign so we're breaking our tips up into a series of posts to share some of our expertise.
Whether you are aware of this or not, many of us see meta descriptions at least a few times every day. We might see hundreds of them, in fact. Every time you Google a phrase (which I do at least ten to twenty times daily), the SERP displays a list of page titles, each followed by a a short description derived from its respective web page's meta description.
In 1915, Walter Cannon theorized that animals react to threatening situations with a general discharge of the sympathetic nervous system, priming the animal for fighting or fleeing. He coined the term "fight or flight."
I know what that guy was talking about.
We recognize that there are, among the web-surfing population, both experts and novices. And it is in the spirit of helping the novices as well as the experts that we tackle this month's Web Tip.
Google Maps can be a savior of a resource. Aren't sure where that party is? Look it up. Don't know exactly where on I-10 that new store opened? Print out a map.
Today marks a significant milestone in Digett's development as an up-and-coming heavy hitter in the web consulting world. We deployed our very first usable version of what is to become our home-grown process automation and project management tool, built on -- you guessed it -- the Drupal framework.
We just finished building a simple form application for a client. Previously we have been big fans of webform.module, but this time we decided to go another route. After seeing some posts around drupal.org about using a combination of cck, actions and workflow to accomplish some of this same functionality, I decided to give it a shot.
