Our Industry

DrupalCon Portland Group Photo

DrupalCon Portland: It's About the Community

Posted by Jonathan Dale on June 11, 2013

While DrupalCon Portland ended nearly three weeks ago, some of us are just now decompressing from the experience. Spending a week with 3,300 attendees learning about and contributing to Drupal was both inspiring and instructive.

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Digital marketing agencies must learn new ways to produce value for clients.

Practice: The Only Effective Antidote to Sucking

Posted by Mark Figart on May 22, 2013

Q: Why do most agencies suck at digital marketing?

A: Because it’s freakin’ hard.

I don’t mean the kind of hard that means we have to learn some new skills, while we certainly do. I don’t mean the kind of hard that means you have to suffer some unsightly bruises along the journey, though we certainly must.

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NPR & Content Marketing Genius

Posted by Amy Peveto on May 08, 2013

A longer commute to the new Digett offices means I spend much more time listening to the radio. I started listening to NPR a few months back, and recently it occurred to me that it’s the poster child for successful content marketing.

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Developing business process

A 3-Step Start to Great Results

Posted by Mark Figart on March 05, 2013

As I sit down to write this blog post it's painfully clear that my topic should have something to do with the challenges related to producing quality content. You see, according to our editorial calendar I'm late.

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Secrets to working with a marketing agency

Secrets to Working with a Marketing Agency

Posted by Amy Peveto on February 26, 2013

Establishing a strong online presence is a challenging process, one that many businesses lack the resources to do without help. Whether you need a new website or content marketing services, there are steps you can take to ensure a successful engagement with a digital marketing agency.

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My site is broken! How to talk to developers to get help fast.

Posted by Valarie Geckler on January 05, 2012

“My site is broken” is one of the worst phrases in the universe. Horrible for you, Ms. Client, because you’re faced with frazzled technology you’re unable to fix yourself. It stinks for web developers too because it’s normally not enough information to allow them to help you promptly.

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Writing for the Web

Writing for the Web—Don't listen to your English teacher!

Posted by JD Collier on November 04, 2011

Most of us learned how to write in a system that encouraged us to fill the page. Remember when a teacher said to write two pages, single-space? We filled our papers with adjectives, extra details and asides. Nothing could be further from the goal in writing for the web.

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