The Impotence of Proofreading

Posted by Amy Peveto on October 21, 2014

I think I’ve spent more time editing than I have with my husband. Such is the lot of a person who dedicates her career to stamping out crappy content. In the rush to produce the content “they” say we have to, I worry that we’re skimping on making sure that content is correct.

READ MORE
 Why building a mobile app is probably a waste of time

Why Building a Retail Mobile App is Probably a Waste of Time

Posted by Amy Peveto on October 14, 2014

Mobile apps have taken the world by storm. In Apple’s App store alone there are more than a million, and according to some research we’re spending more of our time online using them than anything else. Despite what some say about the value of apps for businesses, though, I’m still not convinced it’s a good investment for everyone.

READ MORE
What to do when someone steals your photo or image

Protecting Your Photos & Images Online

Posted by Amy Peveto on October 08, 2014

Recently a client discovered some of their photos on a competitor’s website. The situation prompted some great questions: Isn’t our entire website copyrighted? Isn’t stealing photos illegal? What can we do about this?

READ MORE